Why should I invest in video?

Investing in video production will skyrocket your brand awareness, engagement, and conversions. This creative medium captivates your audience and leaves a lasting emotional impact in ways other mediums can't. Whether you want to tell your brand's story, educate, or sell, video is a versatile tool that will elevate your business goals to new heights (and get you some creative brownie points while you're at it!).

Why make videos with Viewix?

Video production is a complicated, multi-faceted process. When done right, that complexity boils down into an engaging, seamless video. At Viewix we pride ourselves in our mastery of that process, allowing us to deliver effective videos to our clients quickly saving you the needless hassle. We can produce your content regularly and consistently, ensuring your brand always has a presence in the video space.

What type of video should I make?

There’s a video for every need. An explainer video can demystify complex products or processes, while video testimonials and FAQs can keep visitors engaged on your website for longer. Not sure where to start? No problem! Check out our "Our Work" page to see examples of what we've done before. Our Viewix Production Specialists are here to guide you in choosing the best video solution for your specific needs. Get in touch and let's create magic together!

How long will it take to complete the project?

From the moment you say 'Go!', our team springs into action to turn your ideas into a stunning reality. Every video is unique, and your Viewix Production Specialist will tailor a seamless timeline specifically for your project. The timeline for your video production will vary based on its complexity. Contact us for an accurate delivery estimate.

How much input will we have during the production process?

In the pre-production stage, we will collaborate with you on script, storyboard and schedule development. We suggest having yourself or a representative present during filming. After the shoot, we'll begin editing the footage while you relax. Your Viewix Production Specialist will schedule review meetings for the first draft and any subsequent revisions you request.

How much will it cost?

At Viewix, we believe that your video should be as unique as your business. That's why we custom-fit each quote to match your specific project needs and offer flexible packages to ensure you get exactly what you're looking for. Don't settle for cookie-cutter solutions, reach out to us today for a quick quote!

What if there’s something I want changed in the video?

At Viewix, we're committed to delivering a video that you'll love. That's why every production comes with a round of complimentary revisions, and our Premium and Deluxe packages offer even more opportunities for refinement with 2 and 3 revision rounds respectively. And, if you need further changes, our team is always happy to schedule additional editing time to ensure you get the perfect video. Say goodbye to settling for 'good enough' and hello to video perfection with Viewix!

AAGE

Paid Education

973 student registrations at around $1 a lead

973student registrations

~$1cost per lead

$1,725total campaign spend

The challenge

Name: Australian Association of Graduate Employers (AAGE)
Industry: Education and Graduate Employment
Platform: Meta Ads
Objective: Generate qualified student registrations at scale with maximum cost efficiency

AAGE had run lead generation campaigns previously but had never achieved results at the efficiency or scale they needed. With a defined total budget of $4,000 and a target student audience, they needed creative that would cut through on social, resonate immediately, and convert – without inflating cost per lead. Previous campaigns had consistently underperformed, leaving the team searching for a more effective approach.

What we did

Viewix had produced a suite of video creative assets for AAGE approximately one year prior to this campaign. These videos were built specifically for social performance – strong hooks, student-centric messaging, and mobile-first formats optimised for Meta. When AAGE activated their paid media campaign using this existing creative, the results immediately exceeded every benchmark the team had set. No new content was required – the Viewix-produced videos carried the entire campaign.

The most important insight from this campaign is that great creative does not expire. Video content built with the right hook, the right audience, and the right format continues to deliver results long after the initial investment. Rather than producing fresh content for every campaign cycle, AAGE leveraged existing Viewix creative across two platforms simultaneously – multiplying reach without multiplying cost. The student audience responded immediately to the authentic, well-produced content, driving registrations at a cost that surprised even the internal team managing the spend.

We also leaned into a dual-platform approach, running Meta and TikTok in parallel. This allowed us to identify where the audience was most cost-efficiently reachable and optimise spend accordingly – with TikTok delivering 659,950 impressions at just $1.87 CPM while Meta converted at a strong $1.56 per registration.