Case Study

GBSS – Building Brand Presence & Generating Leads Through Social Video

GBSS – Building Brand Presence & Generating Leads Through Social Video
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Client Background
  • Name: GBSS
  • Industry: Offshore Staffing & Operations Support
  • Region: Australia, New Zealand & Philippines
  • Platform: LinkedIn & Facebook
  • Objective: Establish a professional brand presence, communicate value clearly, and generate qualified inbound leads.
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Challenge

GBSS provides safe, secure, and high-quality offshore staffing solutions to businesses in Australia and New Zealand. Despite their strong offering, they had never invested in social media, branding, or video content. Their digital presence lacked clarity, and they felt “a little bit lost” when it came to communicating their value to potential clients.

Our Solution Icon
Our Solution

We partnered with GBSS to completely transform their content presence. The Viewix team travelled to Manila to film with the offshore team on location, capturing the culture, environment, and people. We then filmed additional footage with Michael (CEO) back in Sydney, ensuring the messaging was aligned with both their local leadership and international operations.
From a single-day shoot, we created:

  • A compelling brand movie used in sales meetings and client onboarding
  • Over three months’ worth of modular social media content
  • A repeatable social content system for long-term engagement
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Results

  • GBSS launched a consistent video-led social media presence for the first time
  • Weekly posts across LinkedIn and Facebook began generating real engagement and inquiries
  • The brand movie became a key sales tool used in every new client conversation
  • GBSS reported that new leads and sales were directly influenced by the content
  • The leadership team is now running multiple rounds of content with Viewix to continue momentum
"We engaged Viewix for our Corporate video and our social media content and working with Jeremy and the team has been very rewarding. They were very thorough in their research of the industry and our target audience and have delivered quality content that has exceeded our expectations. It has been a true collaboration that we look forward to continuing and can't recommend them highly enough."

Michael Galilee

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